Kate Hudson turned heads on the Governors Awards over the weekend—not only for her Nineteen Twenties-inspired Valentino robe, however for the stylish, Gatsby-esque bob that proved the 12 months’s greatest haircut pattern has formally gone full-on red-carpet glam. Flirty, above-the-shoulders and sculpted with a contemporary Jazz Age twist, the look delivered peak classic seduction with modern polish.
The one factor: Hudson’s new bob was really on account of some finely tuned trickery, her hairstylist and strand magician, Marcus Francis, completely informed us. “We didn’t cut her hair,” he admits. “It’s a bit of smoke and mirrors. For the sake of the event, I pulled out some tricks.”
Steve Granitz/ Getty Pictures
In Francis’s equipment (aka, his bag of methods): He first prepped Hudson’s hair with Joico Defy Harm Protecting Shampoo ($26) and the KBOND20 Energy Masque ($39) to create the shiny, full-bodied basis. On towel-dried strands, he smoothed Joico Dream Blowout Glass 72HR Frizz Fighter ($28) from roots to ends for reflective shine, adopted by Joico JoiWhip Design Foam ($22.50) by means of the mid-lengths for ethereal quantity. A paddle-brush move ensured seamless distribution.
After blow-drying with a medium-vented spherical brush and carving out a deep, dramatic aspect half, Marcus then utilized Joico Warmth Hero Glossing Thermal Protector ($24). “One-inch sections were Marcel-curled toward the face and pinned to cool, then misted with Joico Power Spray Fast-Dry Finishing Spray ($22.50) to set for 15 minutes,” he explains.
As soon as launched, Francis brushed the curls into delicate, sculpted motion utilizing a Mason Pearson brush. “Classic S-waves were shaped along the hairline with clips, and a final touch of Joico Curls Like Us Hydrate & Define Curl Crème Styler ($26) added sheen and definition.”
The ultimate, fooled-us outcome: A luminous, fabulous-looking fake Gatsby bob—proof that the bob pattern isn’t simply having a second, it’s proudly owning the pink carpet.
